Olfactive Marketing is part of sensorial marketing, which seeks to appeal to all the senses for a brand or product experience . A controlled diffusion of fragrance offers interesting possibilities: staff, visitors and customers feel more comfortable so that they stay longer in the shop or showroom.
Olfactive Marketing leaves an impression on your customers.
The service will be experienced as being better. Leaving your shop with a good memory will give them a better feeling, which will make it more likely for them to return. In other words, smell is one of the strongest triggers for people to consume more.
The company Scents uses fragrances for their customers to strengthen their brand positioning, increase the brand experience and improve sales.
Advice & Consultancy
Decide which fragrance
Install appliances
Maintenance
Various studies prove that Olfactive Marketing can increase sales by 5 to 10%.
A pleasant fragrance ensures that customers want to stay longer in the environment and also prefer to come back sooner.
When you link your brand to a specific fragrance, you improve your brand positioning and brand experience.
Fragrances have an influence on the perception of the quality of your product or service.
Do you have a specific question about Olfactive Marketing or do you want additional information? Please contact us.
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